Following the announcement from both 3-UK and Spotify not long ago, yesterday 3-UK held a Launch Party to celebrate its new handset HTC Hero (a second generation Android phone from HTC), which includes a subscription to Spotify Premium account for a 24 months contract.
The party started with a private gathering at the Proud Gallery Central – London, some of us dressing-up like rock-star (that was the theme of the night). When most of us had gathered, Emma Wells, who is 3′s Product Manager, gave a brief speech on the new handset and the new Spotify service, which then followed by a few questions from us.
After that, we were given a chance to play with the new handset which loaded with Spotify app, ready to test our playlist.
So for a recap, here is the deal you get:
For £35 a month over 24 months, alongside an upfront fee of £99, the
package will include:
- Unlimited Spotify Premium for 24 months (worth £240)
- 750 minutes to other mobiles
- Unlimited texts
- Unlimited 3 to 3 calls
- Unlimited email, internet browsing and Facebook
- Free Skype to Skype calls
Then after having had some beers at a pub nearby, and more chance to talk to 3 peeps and to make more thorough inspection on what the HTC and Android had, we headed off our way to Bar Soho where the ‘real’ party took place :). We travelled together by by tube (though only one stop, we could’ve walked), along the way playing the playlist from the tiny speaker of the HTC :)
At Bar Soho we were greeted with 2 giant projections, one was showing a stream of Tweets that have #3UKSpotifyParty hashtag in it (people saw the opportunity and immediately started Tweeting). The other projection showed Spotify Desktop App playing our special Playlist that was setup earlier and to which people had been adding songs. The sound system on the bar was palying all the tunes from this playlist.
All in all, it was a good, fun and informative night. Check out the photos at Flickr:
www.flickr.com
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Thank you very much for 3 and 3MobileBuzz for organising this. I really had fun.
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